Tuesday, February 28, 2012

Strengths ...and How to Use Them


Marcus first conquered the bestseller lists in 1999 with
Following up on his highly successful debut book, Marcus continued to drive the message that people's unique personal strengths are the key to unlocking their potential. As a co-author of

In addition to refining and reinforcing his message in subsequent books (The One Thing You Need to Know; Go Put Your Strengths to Work; The Truth About You; Find Your Strongest Life) and keynote addresses worldwide, he founded The Marcus Buckingham Company in 2007 to create tools and training that would help managers and organizations access the untapped potential of their people's strengths.
His latest project,
First, Break All the Rules. While the title may imply an iconoclastic streak, his continuing plea for managers to break with tradition has nothing to do with rebellion; instead, he argues, rules must be broken and discarded because they stifle the originality and uniqueness — the strengths — that can enable all of us to achieve our highest performance. Now, Discover Your Strengths, he helped create StrengthsFinder, the personal assessment tool that gave millions of individuals a new vocabulary to positively describe their ingrained talents, adding the phrase "Top 5" to the lexicon of managers and business people around the world. (Marcus's Top 5, for the record: Futuristic, Context, Focus, Ideation, Intellection). StandOut, is a book and strengths assessment combination that uses a new research methodology to reveal your top two "strength roles" — your areas of comparative advantage. StandOut

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